5
Blog posts per week
15
Expert Writers
22,000
Subscribers
Weekly
Frequency

Professional Audience 
Hospital and health system C-suite executives (CEOs, CFOs, CMOs, CIOs, COOs), board members, marketing executives, hospital administrators, business analysts.

Content Focus
The only peer-to-peer forum where hospital executives, physicians and other healthcare thought leaders turn for sharing concerns, challenges and best practices regarding hospital and health system clinical and operational matters.

Reader Demographics

Hospital/Health System - 45%
Healthcare Provider/Practice - 17%
Other - 11%
Medical Equipment/Devices - 11%
Healthcare Services/Vendor - 8%
Long Term Care/SNF/Rehab - 4%
Payer/Insurance/HMO - 4%

Manager - 24%
Director - 23%
C-Level - 22%
Staff - 19%
President/VP/SVP/EVP - 12%

Operations - 28%
Executive Management - 28%
Physician/Nurse/Patient Care - 14%
Other - 14%
Accounting/Finance/Revenue Cycle - 6%
IT/IT Security - 5%
Compliance/Risk/Regulatory - 3%
Engineering/Facilities/Materials Management - 1%
Patient Accounts/Admissions - 1%